CCN: MNA1161

Title: INTRODUCTION TO CUSTOMER SERVICE

Credit Hrs: 3.00


Description

This course provides the student with the basic concepts and current trends in the customer service industry. Aspects including serving diverse customers, utilizing effective communication, exploring marketing concepts, and incorporating service recovery are among the topics presented. The ever-changing role of technology in customer service delivery is also explored. Through actual case studies, the students analyze organizations that have implemented successful customer service strategies.


Prerequisite(s) :

Lec Hrs Lab Hrs Oth Hrs Fees
48.00 0.00 0.00