CCN: MKA1930

Title: SEMINAR I: MARKETING IN PERSPECTIVE

Credit Hrs: 3.00

Description

This course includes marketing management related activities including individual research that leads to written and oral presentation competencies. Students may select from a range of current marketing topics such as the US Debt Clock, effects of federal government legislation on business, and consumer buying habits of millennials differentiating from baby boomers. Where possible, the students will have the opportunity to work on projects given to the class by area businesses.

Prerequisite(s) :

Lec Hrs	Lab Hrs	Oth Hrs	Fees
48.00	0.00	0.00