CCN: COM2372

Title: NEW MEDIA COMMUNICATION FOR BUSINESS

Credit Hrs: 3.00


Description

A theoretical and practical course designed to meet the needs of the business and professional community. Students will learn how organizations engage with the challenges that result from the emergence of new media communication technologies and platforms. The course introduces students to processes by which organizations develop their corporate strategies, business plans, marketing and production operations as they respond to radical changes in new media communication technology.


Prerequisite(s) :

Lec Hrs Lab Hrs Oth Hrs Fees
48.00 0.00 0.00